Mississippi State Athletics Selects LEARFIELD Amplify to Build Dedicated, On-Campus Ticket Sales and Service Team

STARKVILLE, Miss. (July 21, 2022) – Mississippi State Athletics announced LEARFIELD Amplify will create an on-campus ticket sales and service team as fall sports begin next month. Seven staff members will encompass the robust team embedded inside the athletics department, providing a heightened level of service and support for Bulldog fans.

“We are thrilled to be able to welcome the LEARFIELD Amplify team to our Bulldog Family as we work to collaboratively grow our ticket base, fill our venues, and create a preeminent game experience for our fans and student athletes,” said Rhett Hobart, Executive Senior Associate Athletic Director for External Affairs. “Amplify’s best in class resources, training and sales strategies, in partnership with the support of our existing ticket operations team, will help Mississippi State drive record crowds and sell out our venues.”

The dedicated LEARFIELD Amplify team will work closely with Starkville-based Bulldog Sports Properties, as well as leverage Paciolan’s best-in-class ticketing software, Marketing Automation, and Salesforce. The combination and natural connection between the three LEARFIELD-owned businesses ultimately will elevate Mississippi State’s ability to deliver fans the best experience and to enhance the athletic experience for Bulldog student-athletes.

Additionally, LEARFIELD Amplify will work alongside the Bulldog Club’s ticketing and development staff to provide fans ongoing superior customer service, create new ticket packages and customize group experiences.

“It was clear from our first conversation that the dynamic leadership team in Starkville wants only the utmost level of service for its fans, and we were energized by that passion and commitment,” said Jake Bye, Executive Vice President, LEARFIELD Amplify. “We are honored to be selected as a partner in Mississippi State’s critical endeavor of establishing the best fan experience, developing new fans and donors, and overall revenue growth. We are extremely excited and proud for this new opportunity.”

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LEARFIELD Amplify represents nearly 40 partners nationally for outsourced ticket sales and more than 100 partners across its ticketing, seating and development businesses. By combining the best breed of technology, talented industry leadership, and reputable sales and service staff, LEARFIELD Amplify works with universities and professional sports franchises to create engaged relationships with fans and to optimize revenue opportunities.